North Carolina AIDS Action Network “ELLA/HER” Campaign

FigureOne partnered with NCAAN to develop the impactful ELLA/HER campaign, dedicated to motivating, inspiring, and empowering Black and Latina women in North Carolina.
NCAAN Ella Her Conference Materials

About North Carolina AIDS Action Network (NCAAN)

The North Carolina AIDS Action Network is dedicated to improving the lives of people living with HIV/AIDS and combating the stigma associated with the condition. NCAAN works tirelessly to provide education, advocacy, and support to communities across North Carolina.

The ELLA/HER Campaign

The ELLA/HER campaign focuses on raising awareness and providing resources to support the health of Black and Latina women. By fostering a sense of community and empowerment, the campaign aims to inspire women to make informed health decisions and lead healthier lives.

Our Contributions

  • Campaign Development: We collaborated closely with NCAAN to create a strategic plan that effectively addresses the health needs and concerns of Black and Latina women in North Carolina. 
  • Copywriting: Crafting compelling and culturally relevant messages was key to the success of the ELLA/HER campaign. Our expert copywriters developed impactful content.
  • Printed Collateral: We designed and produced a variety of printed materials, including brochures, flyers, and posters, to spread the campaign’s message across North Carolina. These materials serve as essential tools for outreach and education.
  • Conference Materials: To support NCAAN’s events and conferences, we created a suite of materials that effectively communicate the campaign’s goals and resources. These materials include banners, presentations, and informational handouts.
Ella Her Campaign One Pager
NCAAN Ella Her Campaign Postcard